How to get Live Shows for your Live Band (Hidden Strategy 2024)

Hello!

I am sure you are stressed out about your band and How to Get Live Shows for Your live Band

That is the ultimate goal for everyone

let’s be frank

In this article, you will get the 3 Secret Strategies to Get Live Shows for Your Band

So let’s start:

My Background & Story as a Musician

First Of all, I am an owner of a Bollywood rock band in Delhi and a Lead singer as well

I started my band in 2020

It all went bad in the beginning

no shows, clashes with musicians and now finding the right team

blah blah blah

It is the same drama for everyone

But I found some hidden ways to get shows online and offline

life changed after that So let me tell you my First Strategy

but before that, you need to know where can you perform as a live band

WHERE CAN LIVE BANDS PERFORM FOR MONEY?

So when I started I wanted to reach people directly and you know in Delhi NCR

you can get a lot of shows but not for concerts

For WEDDINGS!

Yes you can get the shows for weddings

People pay you somewhere between Rs 50000 to 1.5 lacs for a wedding

You can also get shows in :

• Birthday parties
• corporate parties
• anniversaries
• house parties
• sundowner

amazing right?

So now that you have understood what areas to perform for money

let’s go deeper into what settings you can perform for :

So in Live bands, Usually in Metropolitan cities like Delhi

People ask for fewer members in bands for private parties

It can be 2 piece band to 10 piece band depending on the client’s budget

A band can perform in these settings and can earn a good living by performing in these settings

So now you have known the basics let’s go deeper on Marketing of your Live band

3. FIRST UNTOLD STRATEGY TO GET LIVE SHOWS FOR YOUR BAND: GOOGLE ADS

A lot of people don’t know that you can make your band a website (it can be created for under 4000 INR in India) and run Google ads on specific keywords.

This can make your website on the above results for keywords like “live band in India”

And you can get amazing Shows directly without an event manager.

WHY WORKING WITH EVENT MANAGER AS A LIVE BAND IS NOT GOOD?

A live band event manager has been found in our experience to not give you shows for longer periods constantly

This is because they are bound by clients’ likes and dislike

Sometimes the client doesn’t like your band

So the event organiser or company is not able to give you work in that case

The second reason Is that the event manager is not paying you money after the event, this is a common mistake seen in lots of cases

But I assure you not all event companies are like this

So always focus on bringing the shows by yourself or by genuine event companies

SECOND UNTOLD STRATEGY TO GET LIVE SHOWS FOR YOUR BAND: EVENT COMPANIES

So as said above there are companies you shouldn’t work but there are companies you should hold on to forever

And finding these companies might be difficult to find but it is worth it once you get them

How to Find & research event companies that provide jobs for live bands?

So the primary factor that plays to finding companies is “research”

First of type as a client on Google “event organisers for wedding”

You will get loads of results, try to write down the top 10 companies which have :

• Good ratings
• Good reviews on Facebook on Google
• Strong online presence (Instagram and Facebook)
• Good following on Social media
• Regular Posts on Social Media

This will tell you that yes this company is working well and has some level of authority in the market and plus you are not wasting your time

Because a lot of people boast “we are the best in Delhi”

Trust me, they are just boasting or flexing

So always work with people who have work

Once you have found all the people, let’s say 25 people

Start calling them and no one will give you immediate work but will ask you to send a profile

Once you have permission to send a profile

Send them your best live band videos and a brief introduction about your band

Now repeat this and do this all over INDIA until you have 100+ contacts

Your target is 1000 WhatsApp contacts of all event companies all over INDIA

Now let’s go into the magic realm

THIRD UNTOLD STRATEGY TO GET LIVE SHOWS FOR YOUR BAND: MAGIC OF FOLLOW-UP

Have you ever heard about an insurance company that called you just ONCE?

NO!

They keep on following up on Phone right?

So annoying for you na?

Haha, Not for them it seems!

So they get a lot of leads converted just because they have robots calling up for them

ITS CALLED FOLLOW UP!

There is a saying in Marketing “The money is in follow up “

See if you don’t follow up with them they(the event company) are going to forget you …boom!

You are history!

A lot of musicians with their heavy ego problems never call a company more than once

You need to tail them without Being a anoying pest

How to follow up with an event company so that they give you shows for your live band?

So once of you have 100 + contacts, make a broadcast list or buy a broadcasting WhatsApp bulk messenger called INTERAKT.

Don’t invest your money in the beginning but do it once you have some money in hand and you have more than 500+ contacts in account

STEPS TO FOLLOW UP ON EVENT COMPANIES :

1. Make a list of 100+ event companies
2. Call them and tell them your band name
3. Send them your profile
4. Make a WhatsApp broadcast list of 100+ contacts
5. After 3 days send them your some other video once again ( mention at end: call me if you need a live band for weddings)
6. Send them your videos weekly once or twice
7. Keep on adding more WhatsApp contacts

At some point in time (within 10 days of posting from my experience )

Someone will book you!

Alert: Do not Work with event companies again who are delaying your payment (whatever the excuse they give)

If the event company is not giving you money , You can file a police complain too, don’t hesitate

These are the most amazing and secret strategies I am sharing with you, it always works because not everyone has work right at this second

But they will give you work once you follow up with them, just don’t send videos to people who are not working and don’t have work

CONCLUSION

TheseThree strategies that I have given is some of the most hidden secrets, just follow this and you will get the shows 100%

These strategies are not given anywhere and have been discovered by the author

Do share with your fellow musicians who are in need of work

Thanking You

Paarth Singh